from me to we
Can we still be individualistic?
We have all been raised on the rather comfortable “Me, myself and I”. But with the various challenges we face (e.g. Covid, to name but one), we have realised that it is not enough and that the satisfaction derived from this posture is superficial.
Otherness, caring for the other, is what brings true, deep-rooted and lasting joy. A double benevolence towards oneself and towards the other is possible. Brands and companies must address it in all its dimensions (intimate, local, global) to reveal their societal utility.
Care but don’t bullshit.
Photo ©Priscilla Du Preez
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A blissful encounter between our vision and that of Amer Musa was drawn before our eyes – and our chevrons became his Muse.
At Roseponsable, we have chosen to celebrate childhood. We light up a new path by making our little simple hearts beat strongly.
Time is a relative concept. But when performance drives lives, we tend to accelerate and compress timings. Trust takes time.
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