we care for more than hair
Committed beauty
Hairdressing plays a major role in the economy and local commerce. Digitalisation and ecological impact are at the heart of the sector’s major transformations. L’Oréal Professional Products, the sector leader and pioneer in responsible beauty, is supporting the transition of its 40,000 hairdressing salons (Salon Emotion) by bringing together a community of hairdressers committed to a “sustainable” programme reserved for the network.
The pedagogical narrative carried by the communication media (guidebook, video, social media) combines efficiency and meaning. Sensoriality undoubtedly contributes to the success of internal communication programmes. Reason and emotion go hand in hand, and love is in the hair!
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Communication agencies like all companies have a great social responsibility. Representation of diversity is a big issue. From raising awareness to implementation, how can they create customized D&I programs?
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It’s time to tackle real problems, not to fix reality with carbon offsets.
By putting innovation and responsible design at the core …
Roseponsable
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We support companies and brands through a roseponsable and holistic experience, starting from purpose, to narratives, design, communication and activation.
Forget about anxiety – the future is coming in a blink, lead the change, and THINK PINK.
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