Mindful spending

Mindful spending isn’t about restricting your expenses. It’s about reclaiming the power of your awareness, which prevents you from succumbing to …

Eco retrograde

The DIY trend goes back to the old days. Unfortunately sobriety brings back “trad wives,” who rely on traditional and sexist images, revealing a darker reality.

Less bad vs. more good

It’s time to tackle real problems, not to fix reality with carbon offsets.
By putting innovation and responsible design at the core …

Bulk buying unpacked

Laziness, hygiene, price… bulk isn’t thriving. While major retailers (GMS) will soon have to dedicate 20% of their surfaces to it, it’s losing its appeal.

No taste for food waste

Throwing away food is always painful; we always try to do something with spoiled food to waste as little as possible. French toast is a perfect example of this.

The sherpas of conscious consumption

Who should bear the backpack of responsible consumption? Politicians, businesses, consumers? We are tempted to say all three – but it is certain that businesses can carry a heavier, more robust backpack…

Dopamine detox

A new notion is born (again). Screens fill our days. Like a difficult but necessary fast, dopamine detox is the key to indulging life in all its simplicity …

Common sense is back

Good, Beautiful, True. The Platonic Triad– if people talked about it 24 centuries ago, there must be a reason, right? The Right, which adds to the equation, takes on a new form.

Dystitles

Original release series aren’t for everyone. 8 to 12% of the world’s population is dyslexic, and reading subtitles can be very tricky…

Cultivate diversity

As a team, let’s uproot biases and create safe spaces so that every message recipient is no longer confined to a targetable subsegment but …